Who We Are
Each day at BBDO we set out to deliver the world's most
compelling advertising. We develop the best creative content in every form and
channel imaginable. And we do it better than anyone else. In fact, we were
recently named the "Most Awarded Agency Network" in the world by The
Gunn Report for the fourth consecutive year. In 2011, we were also named Cannes
Network of the Year for the fifth consecutive year. 2011 was the first year
that Cannes awarded Lions for Effectiveness and the BBDO Network won four of the
six awards given, including the Grand Prix.
How we work
We work with clients who operate around the globe,
nationally, and locally. We work in all communications channels with clients in
all categories. We work with famous consumer brands, with world-class B2B
brands, and with aspiring smaller brands who understand the value of great
creative. BtoB magazine even named us their BtoB Agency of the
Year in 2006, 2008, and 2010 (they don't allow you to win in successive years).
So why the focus on great creative? The answer is simple.
Our goal is to build our clients' brands and businesses. By creating the most
compelling creative, we get people to notice, to engage, to act. This obsession
on the work is how we best help our clients succeed.
Our roots
The agency began in 1891 with George Batten's Batten Company
and later in 1928, through a merger of Batten Co. and BDO (Barton, Durstine
& Osborn), the agency became BBDO. BBDO Canada was formed in 1992 from the
merger of two of the oldest, most creative agencies in Canada - McKim and Baker
Lovick/BBDO.
More about our history.